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The Difference between Google Panda and Penguin

As the world’s leading search engine, Google is under a lot of pressure to provide online users with relevant and reliable search results at all times. To this end, Google updates its search engine algorithms on a regular basis to sniff out unscrupulous websites more effectively and thereby dissuade website owners from resorting to unethical online marketing techniques. Two of the most important algorithms in recent times are dubbed Panda and Penguin. (more…)