If you’ve been paying close attention to how online marketing works, you may have noticed that SEO and content marketing are like the Batman and Robin of online marketing. They complement each other perfectly, masking each other’s’ weaknesses and augmenting each other’s strengths.
However, don’t forget that the Dynamic Duo had Alfred. In this case, social media services are the Alfred to SEO and content marketing’s Batman and Robin.
Social media has one element that SEO and content marketing need to be truly successful: links. Of course, social media provides these links by virtue of shares, retweets, etc. In turn, social media posts garner depth and substance.
Whenever you write fresh content for your website, make sure you provide avenues for readers to share what you’ve written. Social buttons for Facebook, Twitter, LinkedIn, etc. can easily be added to your webpage with the help of a web design company. Similarly, don’t hesitate to share your work through your social media profile(s), as doing so substantially increases the visibility of your posts.
At first glance, it may not seem as if SEO and content marketing have much in common with social media optimisation. In reality, however, the three services mesh perfectly with one another. If you have yet to take advantage of this dynamic, consult an experienced SEO service to see how you can seamlessly integrate SEO, content marketing, and social media optimisation.